February 13, 2023

It's getting HOT in HERRE! A LinkedIn Roast Review!

Nathan Lee 🇦🇺🇨🇳🇲🇾🇹🇱
It's getting HOT in HERRE! A LinkedIn Roast Review!

Did we just get five degrees hotter? I think we did!

HEX held its very first LinkedIn Roast for 2023. Welcoming a legendary panel of roasters to add fuel to the flame! These included Rose Callaghan, Jeanette Cheah, Tarzon Budhathoki, Warwick Donaldson and Vinisha Rathod.

These folks see thousands of profiles, have endless stories about career success (and failures), and have tens of thousands of LinkedIn followers. They have a combined: 17k+ LinkedIn followers, 70+ volunteer experiences, 30+ work experiences and 190+ skills (allegedly…).

A great night full of networking, career advice and laughs, but why did we decide to hold this event?

Don’t blend in with the crowd and get your skills and talents ignored - everyone can stand out and make a lasting impression. In today's job market, having a strong personal brand on LinkedIn is essential and can make or break your chances of landing your dream job (the real reason is because we don’t want any more “SaaS Startup Ninjas”). 

So, here are a few key takeaways from the evening:

  1. Be authentic: Your LinkedIn profile is a representation of you, so it's important to be authentic and genuine. Use your ‘About’ section on your profile to tell YOUR story and what makes you special - don’t have something generic that can be copy and pasted to other peoples’ profile
  2. Showcase your work experience: Include one line about the organisation and 3 points about what YOU did in this role. Don’t get caught in the trap of trying to include everything you did in the role - only include the most relevant information. Also include media, links, documents and skills to showcase the work you did under each experience.
  3. Tell your story: If you are passionate about a cause, SHOW it rather than making an empty statement that “you want to change the world”. Explain why you are passionate about it in your ‘About Section’, include relevant experiences in the ‘Work Experiences’ and ‘Volunteer Experiences’ and follow organisations that align with your values.
  4. Be active: Your personal brand won’t build itself! There are a plethora of actions you can take to grow your online presence on LinkedIn - react and comment on peoples’ posts sharing your opinion or even start sharing your own posts about experiences you have or lessons you have learned! 
  5. And final point from Warwick, there is only one correct way to spell startup, no space and no hyphen. Or you can spell it wrong just to annoy him! 

Do you want to learn more about how to unleash your potential and become the leader, not the follower?

Take control of your personal brand today by signing up for our personal branding course and start elevating your online presence.

Purchase it here: How to build your Personal Brand!

See everyone at our next Linkedin Roast (rumour has it that it’ll be coming to Sydney soon)!

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